A housing association for the over-60s has taken a unique approach to raising the profile of issues surrounding fuel poverty by posting each of its residents a tea bag along with a guide to keeping warm this Winter.
East Yorkshire-based Pickering and Ferens Homes sent out a package called “PFH Tips” to its 1,200 properties in a bid to give one of the most at-risk age groups a range of simple ways to boost their warmth and well-being this Winter.
Residents’ attention was drawn to several easy steps to staying warm, steps that could be easily overlooked but could make a huge difference as the cold weather takes hold.
The innovative housing association is also offering support for those who can’t afford to heat their homes. PFH works with partners such as Warmzone, a not-for-profit body which helps the over-60s to switch to a more affordable energy supplier, and with east Hull-based charity Environmental Management Systems (EMS) to help their residents manage their energy consumption more efficiently.
Claire Warren, chief executive of Pickering and Ferens Homes, said: “Fuel poverty is one of the major concerns for older people, and it is very worrying that some people feel they can’t afford to heat their homes adequately despite them living in some of the most energy efficient properties in the region.
“That’s why Pickering Ferens Homes is encouraging residents to let us know if they are struggling to stay warm so that, with our partner companies, can do everything possible to lower their bills and save energy.
“The ‘PFH Tips’ package is a light-hearted way of delivering a serious message. I hope it will grab the attention of residents and they will take on board the advice inside.”